Pandemic Fatigue; What to Do About It
Think back to a year ago. What were you doing to get through the day at the start of
COVID-19? Learning to knit? Making sourdough? Odds are...yes. In March of 2020
alone, online knitting communities saw a more than 50% increase in social media
followers and more than 180,000 people were talking about sourdough on social media
in just a single day that month.
But now, a whole year later, most of us are done trying to entertain ourselves. Those
creative powers have stagnated or died completely and, according to Google Trends,
online interest in sourdough has fallen 75% from what it was a year ago.
The professionals are calling what ails us “pandemic fatigue”. Folks are just plain tired
of the “new normal”, exhausted from the constant anxiety, and less inclined to adhere to
strict personal safety precautions.
A study published recently in The Journal of the American Medical Association found,
for example, that in April of 2020, 80% of people stayed at home except for essential
reasons. By November only 40% did so, and researchers noted that such declines in
mitigation efforts appeared in every single U.S. region tested.
Researchers also found that when people focus on how much time they have left to
endure this late stage of the pandemic, they will likely find themselves burning out,
giving up, and choosing riskier behaviors than they have in the past.
It doesn’t have to be that way.
Study after study has shown that by tempting ourselves with short-term rewards, the
satisfaction will work as a type of immediate reward. Consider New Year’s Eve
resolutions. Behavioral scientists found that the resolutions people stuck to two months
after the New Year were ones tied to immediate and instantly enjoyable rewards. For
example, newly resolved runners kept up the habit when they actually liked running and
felt happy once the run was over. But runners dropped the sport if they thought they
were doing it just to stave off later heart disease.
So, according to scientific research, it turns out that finding safe, healthy activities that
you can do “for the FUN of it” is actually the best anecdote for pandemic fatigue!
Now that’s pretty good news!
